iflix, the world’s leading Subscription Video on Demand (SVoD) service for emerging markets, recently signed a first-look multi-year output deal with Skop Productions Group (Skop) and Viper Studios Sdn Bhd, Malaysia’s leading independent studio as part of its new localised content plans.
The agreement will make many of the studio’s library classics such as the award winning film, Munafik available on iflix for the first time. In addition, highly anticipated upcoming films will be exclusively available to iflix subscribers directly following their cinema release, such as the upcoming big budget action spectacle, KL Special Force just 20 days after the film completes its cinema run.
Moreover, as part of the companies' collaboration, iflix will also commission Skop to produce an exclusive new mini-series, under iflix’s bold slate of original programming. In addition, iflix has greenlit a number of projects which underpin the company’s commitment to localisation and homegrown talent, with the aim to create impactful, locally relevant content that has a familiar appeal, whilst lifting the bar on local free-to-air TV output.
iflix Chief Content Officer, Sean Carey commented: “Following on increasing demand from audiences for more local films, iflix is thrilled to work with local top tier industry players and the region’s best producers to bring subscribers their favourite local movies straight out of cinema to stream or download exclusively on iflix, whilst supporting them in broadening their distribution channels out of cinema. Together we aim to build a strong, supportive entertainment community that puts consumers at the forefront of our businesses.”
The company also partnered with Indonesia’s Screenplay Productions to commission its first major original drama series, Magic Hour. The eight-part romantic teen drama will be a sequel to the 2015 box-office hit film of the same name – Indonesia’s fifth highest grossing film that year. The project is a first, by both companies to spin off a movie franchise into a premium short-run exclusive miniseries.
iflix is now available in 10 markets across Asia with recent launches in Pakistan, Vietnam, Myanmar, and the MENA region via iflix Arabia.