ASIAN TELEVISION AWARDS TO HOLD 25th AWARDS CEREMONY IN PHNOM PENH, CAMBODIA

Published by Adam Ham @ 07/07/2020

Adam Ham, Country Director of Wonder Paradise (Malaysia), Organizer of the 25th Asian Television Awards

Now on its 25th year, the Asian Television Awards, known for valuing remarkable talents in Media and Entertainment in the region, will be celebrating its silver milestone with a three-day Awards Festival in Phnom Penh, Cambodia from January 15 to 17 2021. It will be the first time The Awards will be hosted in the country. The venue will be announced at a later date.

Anggun, French – Indonesian Singer/Songwriter, Outstanding Contribution to Asian Television Performing Arts for the 24th Asian Television Awards

Considered as Asia Pacific’s most celebrated and prestigious gathering of TV industry professionals, the Awards have recognized hundreds of actors, directors, producers, hosts and presenters, alongside Asian programs and TV networks since its founding in 1996. In the last edition, Malaysia clinched 2 awards: Best Branded Marketing Content by Fox Sports Sdn Bhd for ‘Mitsubishi Artventure with National Geographic’ and Best Pre-School Program by MEASAT Broadcast Network System Sdn Bhd & DD Animation Studio Sdn Bhd for ‘Didi & Friends’. Malaysian celebrity superstars, Zizan Razak and Ruhainies also made an appearance on the red carpet as presenters. 

Zizan Razak, Malaysian Actor & ATA Award Presenter, accepting an award on behalf of ASTRO for Didi & Friends

Award Winner - Didi & Friends

Lee Keen Whye, Chairman of the Asian Television Awards, says “These are decision makers who can influence what to film, when to film and where to film. It is an opportunity for them to make content about or engage talents from the host country and therefore generate publicity about arts and culture, tourist destinations and even business opportunities”

Ruhainies, Malaysian Actress & Zizan Razak, Malaysian Actor

Whilst preparations are ongoing to hold the Awards, we are conscious of the impact of Covid-19 and safety measures including social distancing have been taken into consideration.  In the event that international travel has not resumed by Jan 2021, the Awards will be held virtually but still in the 3-day format and our regional audience of 500 million across Asia Pacific will be able to continue to watch and enjoy the proceedings through their favorite broadcast channels and Facebook as before.

Ruhainies, Malaysian Actress & Zizan Razak, Malaysian Actor

The Awards Festival will kick-off with the Technical and Programming Categories (35 awards) on Day 1, appreciating talents behind the scenes and program categories covering news, documentaries, sports, general entertainment, animation and kids content.  Day 2, the main event, will award Entertainment and Performance contributions (16 awards). It will be televised live to 500 million homes across a network of regional broadcasters along with the airing of the public concert on Day 3.  The shows will be produced in partnership with Bayon TV.  The Shows will also be available live on the official Facebook

Ruhainies, Malaysian Actress; Anggun, French-Indonesian Singer/Songwriter; Zizan Razak, Malaysian Actor

Alan Eucharis Choo, Group CEO of Wonder Paradise, says “As the strategic partner to the Asian Television Awards, we are honored to be co-producing the upcoming Awards led by our Cambodian office. Due to Covid-19,we have set up contingency plans for the event to be run digitally, and are confident that the quality of production will be as good as being in person.  As a regional digital media and event organization, we will ensure that the viewers at home will be able to celebrate the best of Asian content along with the nominees, participants & talents.”

Ruhainies, Malaysian Actress & Zizan Razak, Malaysian Actor

The Awards receives numerous entries from more than 100 broadcasters across India, China, Mongolia, Sri Lanka, Hong Kong, Taiwan, Australia, New Zealand, Cambodia, Vietnam, Thailand, Malaysia, Philippines, Indonesia, Singapore, Korea, Japan and Kazakhstan.  Each year, more than 300 international delegates — acclaimed filmmakers and TV program producers, actors and TV hosts and presenters, directors and other industry bigwigs — grace the three-day event.

Ruhainies, Malaysian Actress & ATA Award Presenter

Adam Ham, Country Director of Wonder Paradise Malaysia, says “As a strategic partner of the Asian Television Awards representing the Malaysian entertainment industry, we’re honored to be in the position to encourage, promote and accelerate the growth of the local television production industry. We believe in the high potential and high quality of Malaysian stories, content, producers, directors and talents, which are culturally adept that could appeal for export worldwide. Although many of us were forced to stay safe at home during the Movement Control (MCO), Malaysians have learned to appreciate an abundance of locally produced TV programs, as well as being entertained by many popular local TV personalities on television and online virtual sessions. In this regards, we are very much thrilled and confident for many more Malaysian entries to be recognized at the upcoming Asian Television Awards in Phnom Penh, Cambodia. Last but not least, we sincerely thank FINAS, MDEC, Astro and Rocketfuel Entertainment for their continued support as ambassadors of the Asian television industry.” 

Asians Television Awards

Facebook: https://www.facebook.com/AsianTVAwards/

Instagram: https://www.instagram.com/asiantvawards/

 

Wonder Paradise International

Facebook: https://www.facebook.com/wonderparadiseinternational/

Instagram: https://www.instagram.com/wonderparadiseofficial/