Published by Kevin Chong @ 06/10/2020

Guardian Celebrates its 53rd Anniversary

Guardian Malaysia has remodeled and relaunched its flagship store in Suria KLCC to celebrate its 53rd Anniversary and to reinforce its position as the preferred pharmacy, health, and beauty destination in Malaysia. The newly reconstructed store has been designed to improve the visibility of products and to make shopping more comfortable for everyone. 

Soren Lauridsen, Chief Executive Officer of Guardian Malaysia

"This new concept store reflects Guardian's goal of continually evolving to exceed customer expectations. Our ultimate objective is to create practices which are the finest in the retailing industry; connecting our customers to products and helping them choose the right products with the best value, whether they are pharmacy, health or beauty items," said Soren Lauridsen, Chief Executive Officer of Guardian Malaysia. 

The Guardian store has been remodeled improve visibility of products

Guardian Suria KLCC

Guardian intends to make shopping more exciting and easier. There is something around every corner of the store to delight customers. 

Among them are: 

  • Eucerin's skin-age scan technology that helps customers understand their skin better
  • A Maybelline store that is installed with an Augmented Reality Filter that features virtual makeovers and online makeup tools to help customers find the best makeup products
  • Dedicated sections for Korean and Japanese skincare, cosmetics, and hair products 
  • A Kundal Wall that displays Korea's top hair-care brand that is available on Guardian
  • Expanded health care section
  • A diverse range of Guardian's products

Eucerin's skin-age scan technology called DermaAnalyser

To celebrate this milestone and its 53rd Anniversary, Guardian Malaysia will launch a nationwide Fit & Fab Anniversary Celebration contest where participants can take part in the #GuardianFITnFAB Challenge on TikTik to stand a chance to win an iPhone 11 Pro Max, a Dyson Supersonic Hair Dryer, a SONY Playstation 4, and more from 16 October to 15 November. 

Julie Woon, Official Emcee