OPPO Malaysia Premieres OPPO Reno 10X Zoom, Inspiring a Creative Vision with the World’s 1st Shark-Fin Pop-Up Selfie Camera

Published by Idan Ma'at @ 17/05/2019

OPPO, a leading global smartphone brand, has revealed yet another exciting series to the Malaysian market, the OPPO Reno. Being the whole new series from OPPO, Reno is designed for the creative edge and technology, dedicated to exciting designers and creators, pushing their passion for creativity even further.

“The OPPO Reno breaks the definition of being just another smartphone. It is an outlet for creative expression, designed to seamlessly fit into the life of artists and creatives or anyone who has a vision beyond the ordinary,” said Nikki Chen, Brand Director at OPPO Malaysia. “With OPPO Reno coming to Malaysia we are confident of bringing a new wave of smart and creative connectivity to the market.”

Arrival of Guests & Media at JW Marriott

Ray Wong, Sales & Marketing Manager launching the Oppo Reno

Since both models have a full edge to edge display, the Reno series comes with a shark-fin pop-up selfie camera that houses a 16MP f/2.0 front camera. For normal photography, the standard Reno gets a dual-camera setup consisting of a 48MP f/1.7 main camera and a 5MP f/2.4 depth unit. Meanwhile, the Reno 10X Edition model has a 48MP f/1.7 main camera, a 13MP f/3.0 periscope telephoto module and an 8MP f/2.2 ultra-wide-angle shooter.

Available in two mesmerizing color variants, namely Ocean Green and Jet Black, the OPPO Reno also features a matted texture beneath the black-glass panel, giving the Reno a truly stylish aesthetic. Priced at RM 1,999, customers may place their pre-order of OPPO Reno starting from 17th May to 27th May 2019 at OPPO Concept Store, OPPO Official dealer stores or online at OPPO Official Website, e-commerce partners’ store at Lazada or Shopee. Pre-order customers may collect their phone from 28th May onwards and will be receiving additional gifts worth up to RM437 (Battery Casing worth RM199; extended one-year warranty and screen protection warranty worth RM119 each).

The OPPO Reno series consists of two models – the standard Reno and a Reno 10X Zoom Edition. The standard model gets a 6.4″ Full HD+ AMOLED display while the Zoom edition features a larger 6.6″ unit. Both models come with an in-display fingerprint sensor. Under the hood, the standard Reno gets a Snapdragon 710 processor while the 10X edition is powered by a top of the line Snapdragon 855 unit. Both models are offered with either 6GB or 8GB of RAM and with storage options up to 256GB.  The OPPO Reno also comes equipped with a light-sensitive, under-the-screen fingerprint sensor (Hidden fingerprint Unlock 2.0). The sensor’s all-new lighting system and algorithm improve the fingerprint-unlocking success rate by 20-30%.